PRIVACY STATEMENT
1. INTRODUCTION
We are aware of how important it is for you to know how we use your personal
data and we thank you for trusting that we will do so carefully, sensibly and in
strict adherence to the Law. This Privacy Policy describes the way in which
GOFO Inc. and its subsidiaries (collectively “GOFO” or “GOFO EXPRESS”)
collect and process your personal data that is collected, through the website
www.gofoexpress.com, by provide the messaging and parcel service, through
the ecommerce platforms of GOFO clients, the GOFO System and the
application called GOFO COURIER that refer to this Privacy Policy (jointly
“GOFO Services”). By using the GOFO Services, you are consenting to the
practices described in this Privacy Policy.
Last updated: July 06, 2024.
When this Privacy Statement mentions “GOFO”, “we”, “us”, it is referring
to the company that is decided on the purposes and means of the processing
of your Personal Data under this Privacy Statement. Your Personal Data will be
collected and controlled by GOFO Express.
Before logging in and using our system, please read our Privacy Policy.
By logging in and using this system, you agree to the collection, use, and
transfer of your data, including the transfer of data to China.
Contact Information:
GOFO Express
36-47 main St, Flushing, NY 11354
If you have any questions about our use of your personal data during or after
reading this Privacy Statement, you can of course always contact us through
the email of dpo@gofoexpress.com.
2. DOES THIS PRIVACY STATEMENT APPLY TO YOU?
This Privacy Statement applies to you if you are a customer of GOFO or if you
contact GOFO, for instance, by visiting www.gofoexpress.com including any
pages and mobile apps (hereafter “Websites”), or if you receive emails from
GOFO.
Our Websites, products and services are for a general audience and not aimed
at children. In principle, we do not collect Personal Data from children under
age 14. If you are under the age of 14 and you want to use our services, please
rely on a parent or guardian to assist you.
If a child under the age of 14 may have disclosed Personal Data to us, the
parent or guardian can contact us and we will remove Personal Data if required.
3.SOURCES OF PERSONAL INFORMATION
We will/may collect personal data about you:
○ When you register and/or use our GOFO express Services;
○ When you submit any form, including, but not limited to, GOFO express
application forms, related to any of our GOFO express Services, whether
online or offline.
○ When you enter into any agreement or provide other documentation or
information regarding your interactions with us, or when you use the
GOFO express Services.
○ When you interact with us, through phone calls (which may be recorded),
letters, video-conference meetings, social media platforms, and emails,
including when you interact with our customer service agents;
○ When you enter the website www.gofoexpress.com This includes,
without limitation, through cookies that we may set when you interact with
our website;
○ When you grant us permissions in the application called GOFO Express
to share information with our GOFO Express System;
○ When you carry out transactions through the GOFO Express System;
○ When you provide us with feedback or complaints;
○ When you submit your personal data to us for any reason;
○ When you contact the GOFO Express transport provider in order to
execute theGOFO Express Services.
We may receive information about you from other sources, such as updated
delivery and address information from our customers, as well as from the
carriers we use. Here are some additional examples of the information we
receive:
○ Information from third parties, including our business partners, service
providers, and other third parties we have contracted with in connection
with the delivery of the Services.
○ Information provided to us on the Website or Courier App by individuals
we have hired or engaged in connection with the delivery services
(“GOFO COURIER”). The Driver App is intended to assist in facilitation of
the delivery services, by providing Delivery Drivers with information and
services related to the delivery services, and by enabling the exchange of
information between Delivery Drivers.
○ Evidence of the delivery and receipt of your package by means of a
photograph of you receiving the package and/or of the package with your
official identification.
4. WHAT PERSONAL DATA DO WE COLLECT?
GOFO, we collect certain personal data, personal data being understood as all
information that identifies or makes a person identifiable or that other
information to which the organization has or is likely to have access, such as:
name and facial data, of all Users to whom GOFO provides the GOFO Services.
The Personal Information GOFO collects or receives includes:
○ Identifiers such as names, postal addresses, email addresses, and
telephone numbers
○ Device information including internet and electronic network activity
such as browsing and search history
○ Geolocation data
○ A consumer’s precise geolocation
Among the aforementioned data, including but not limited to, we can find:
surname, address, date of birth, gender, nationality, telephone number,
email address, information on bank accounts and payments, valid official
identification (required for our due diligence, know the User, identity
verification or fraud prevention purposes), information sent by or associated
with the devices used to access any of the GOFO Services, information
regarding its network, data on marketing and communications (such as your
preferences in receiving marketing communications
from us, your communication preferences), usage and transaction data (including
details about your searches, orders, requests, advertising and content with which you
interact on the GOFO System, location data , shipping/delivery address, aggregate
data about the content with which the User interacts, information related to
compliance with applicable legislation, and any other information about the User
when registering to use the GOFO Services.
You agree not to submit any information to us that is false, inaccurate or misleading,
and you agree to inform us of any inaccuracies or changes in such information. We
reserve the right, at our sole discretion, to require further documentation to verify
the information provided by you. These personal data are provided by you voluntarily
when requesting our GOFO Services. As a rule, the Personal Data that you provide
directly or indirectly to GOFO when using our services and visiting our Websites are:
○ Contact Information. This includes your name, address, email address
and telephone number;
○ Financial Information. This includes your bank account number, payment
status and invoices;
○ Identification Information. This may include your ID number, password number
or driver ’s license number, which ensures that we can identify you;
○ Account Information. This includes login information, including your user
name, email address, telephone and other information provided through your
account;
○ Shipper ’s Information. This includes shipper ’s name, address, email
address and telephone number;
○ Recipient ’ s Information. This includes recipient ’ s name, address, email
address and telephone number;
○ User Data and Preferences. This includes, where applicable, shipment volumes,
complaints, transaction history and related commercial activity, communications,
survey information, and your preferences;
○ Automatically generated information. This includes IP address, unique device
or user ID, system and browser type, date and time stamp, referring website
address, content and pages you accessed on our websites or mobile applications,
date, time and location actions.
In addition to the above categories of Personal Data, depending on your interaction
with GOFO, we may collect other types of information which may or may not contain
Personal Data. Such information related to shipments and services may include
shipment tracking number, shipment routing information, location data, status of
a shipment, delivery location, packaging type, number of pieces, weight, prices,
picture of the parcel, proof of delivery and customs information.
Automatic Data Collection: We collect certain information automatically when you
use our services. This includes:
- Page Performance Data: Information about the performance of the web pages
you visit.
- Country: Your current country.
- Error Information: Details of any errors that occur while you use our website.
- Page Views (PV): The number of times our pages are viewed.
- Unique Visitors (UV): The number of distinct users visiting our website.
This data helps us improve our website and services, ensuring a better user
experience.
Driver Registration Information: When drivers register on our platform, we collect
and store the following information in our local backend server database:
- **Full Name**
- **Phone Number**
- **Email Address**
- **Identification Number (Social Security Number, Visa, Resident Permit)**
- **License Plate Number and Photo**
- **Driver's License Number and Photo**
- **Work Contact Name and Phone Number**
- **Referrer's Phone Number**
This information is essential for verifying driver identity, ensuring compliance with
local regulations, and maintaining service quality.
5. HOW DO WE COLLECT PERSONAL DATA?
GOFO collects Personal Data when it is provided by the shipper or our contractual
customer or by a visitor to our website. If you are the shipper or our contractual
customer, then we receive your Personal Data directly from you. Examples of
situations where GOFO collects Personal Data directly are:
○ The name, address, and phone number of a person tendering the shipment
listed as the shipper.
○ The name, address, identity information, payment card information, and
account number of a person who opens a GOFO shipping account, namely our
our contractual customer.
If the shipper or our contractual customer provides Personal Data of others, then we
receive that Personal Data indirectly. Examples of situations where GOFO collects
Personal Data indirectly are:
○ The name, address, and phone number of the recipient of the shipment.
○ The name, address, phone number, email address, identify information of the
shipper or account holder’s director, employees, workers or representatives.
○ The actual shipper’s name and address when the shipper places an order
with an online market platform such as Amazon, ebay, Wish and GOFO delivers
the parcel to the address you provide.
When GOFO receives Personal Data indirectly, we rely on the provider of the Personal
Data for the accuracy of the information and that the provider has the authority to
provide that information to GOFO.
6. FOR WHICH PURPOSES AND ON WHAT GROUNDS DO WE PROCESS YOUR
PERSONAL DATA?
Personal Data shall be collected, used, stored or otherwise processed when necessary
within the framework of responsible, efficient and effective business management of
GOFO. GOFO processes Personal Data based on applicable legal ground. The legal
ground is often intrinsically linked to the business purpose. This means, for example,
that the performance of an agreement can be both a legal ground and a business
purpose for GOFO. Therefore, we will first clarify the legal ground on which GOFO
processes your Personal Data and, subsequently, the business purpose that we use
your Personal Data for: Legal Grounds In general, GOFO processes your personal
data on one of the following legal grounds:
○ The processing is necessary to fulfill an agreement between you and GOFO,
○ The processing is necessary for us to comply with our legal obligations,
○ The processing is necessary to protect your vital interests or those of another
person,
○ The processing is necessary for GOFO’s legitimate interests, unless those
interests are overridden by your interests or fundamental rights and freedoms, or
where appropriate and necessary, we will ask for your consent.
Business Purposes GOFO collects, uses or processes personal data only where the
processing falls within the scope of one (or more) of the legitimate business purposes
listed below:
○ Performing agreements. This includes shipping services, tracking GOFO
services, communication with our contractual customer, shipper and other
parties regarding services, responding to requests for further information,
dispute resolution and preparing agreements (e.g., link the shipment tracking
number to your account to enable you to follow your shipment).
○ Product development, research and improvement of GOFO products and/or
services. GOFO processes Personal Data as necessary for the development and
improvement of GOFO products and/or services, research and development (e.g.,
analyze information related to the shipment and services to improve our
services).
○ Relationship management and marketing for commercial activities. In general,
GOFO processes Personal Data as necessary for the development and
improvement of GOFO products and/or services, account management,
customer services and the performance of targeted marketing activities in order
to establish a relationship with a customer and/or maintaining as well as
extending a relationship with a customer or business partner and for performing
analyses with respect to Personal Data for statistical purposes (e.g., send
advertising, communications and content more specific to your interests to you).
○ Business process execution, internal management and management reporting.
This includes addressing activities such as managing company assets, conducting
internal audits and investigations, finance and accounting, implementing
business controls, provision of central processing facilities for efficiency purposes,
managing mergers, acquisitions and divestitures and Processing Personal Data
for management reporting and analysis.
○ Security and Protection . The processing of data for processes such as those
related to safety, protecting GOFO and its customers, or business partners, and
authenticating the status and access rights (e.g. providing secure services for
online and offline transactions) of customers or business partners.
○ Protecting the vital interests of individuals. This includes processing data when
necessary to protect your vital interests or those of other individuals (e.g., for
urgent safety reasons).
○ Compliance with legal obligations. This addresses the processing of Personal
Data as necessary for compliance with laws and regulations to which GOFO is
subject (e.g., checking the names of customers and business partners against
blacklists to avoid conflicts of interest, compliance with trade regulations , anti-
money laundering and anti-corruption regulations and other policies, procedures
and regulations).
7. HOW DO WE USE COOKIES?
GOFO may use cookies and similar technologies on its Websites. Through these
cookies, GOFO automatically obtains Personal Data as listed above when you visit our
Websites. To learn more about the cookies and similar technologies, please consult
our Cookie Notice.
8. HOW DO WE SHARE YOUR PERSONAL DATA?
We may share your Personal Information by disclosing it to a third party for a
business purpose. We only make these business purpose disclosures under written
contracts that describe the purposes, require the recipient to keep the Personal
Information confidential, and prohibit using the disclosed information for any
purpose except performing the contract. In the preceding twelve (12) months, the
Company has disclosed Personal Information for a business purpose to the
categories of third parties indicated in the chart below.
Personal Information Category Category of Third-Party Recipients
Business Purpose Disclosures
A. Identifiers. • Android operation system – mobile
apps (Customer App and Driver App)
• iOS operation system – mobile
apps (Customer App and Driver App)
• Mapbox
• Google Maps
• Here Maps
B: California Customer Records
personal information categories.
None
C: Protected classification
characteristics under California or
federal law.
None
D: Commercial information. None
E: Biometric information. None
F: Internet or other similar network
activity1.
• Mapbox
• Google Maps
1 For example, we use Google Analytics data to analyze user interactions and behavior
patterns to optimize our app and services. Google Analytics collects information about your
interactions with our app using cookies and similar technologies. This includes device type,
operating system, browser type, and other usage data. And we use Mixpanel to track and
analyze how users engage with our application, to improve product features, user experience,
and personalize content.
• Here Maps
• Google Analytics
• Mixpanel
G. Geolocation data. Mapbox、Google、Here
H: Sensory data. None
I: Professional or employment-
related information.
Employment-related third-party
vendors, such as for benefits
administration.
Non-public education information. None
9. HOW ARE YOUR PERSONAL DATA SECURED?
We has taken adequate safeguards to ensure the confidentiality and security of your
personal data. We have implemented appropriate technical, physical and
organizational measures to protect personal data against accidental or unlawful
destruction or accidental loss, damage, alteration, unauthorised disclosure or access
as well as all other forms of unlawful processing (including, but not limited to,
unnecessary collection) or further processing, including protecting your Personal
Data against unauthorized access, maintaining the confidentiality, integrity and
availability of your Personal data, and training personnel on information security
requirements.
The automatically collected data (such as page performance data and Country)
is transferred to and stored in our facilities located in China. We take
appropriate measures to ensure that your data is protected in compliance with
applicable privacy laws and regulations.
However, no security measure can guarantee against compromise. You also have an
important role in protecting your Personal Data. You should not share your username
and password with anyone, and you should not re-use passwords across more than
one website. If you have a reason to believe that your Personal Data has been
compromised, please contact us.
Your Consent: By using our system, you consent to the collection, use, and
storage of your information as described in this Privacy Policy.
10. HOW LONG ARE YOUR PERSONAL DATA RETAINED?
Except as otherwise permitted or required by applicable law or regulation, we will
only retain your personal data for as long as necessary to fulfill the purposes we
collected it for, as required to satisfy any legal, accounting, or reporting obligations,
or as necessary to resolve disputes. To determine the appropriate retention period for
personal data, we consider applicable legal requirements, the amount, nature, and
sensitivity of the personal data, the potential risk of harm from unauthorized use or
disclosure of your personal data, the purposes we process your personal data for, and
whether we can achieve those purposes through other means.
Under some circumstances we may anonymize your personal data so that it can no
longer be associated with you. We reserve the right to use such anonymous and de-
identified data for any legitimate business purpose without further notice to you or
your consent.
11. WHERE DO WE STORE OR TRANSFER YOUR PERSONAL DATA?
Generally, the Personal Data with respect to you legally collected by GOFO within the
territory of the United States of America will be stored in the territory of the United
States of America.
The Website is hosted, and the services are performed in the U.S. and are intended
for U.S. customers and consumers. If you are physically located in one of the 28
European Union Countries, please do not submit any Personal Information to us. If
you believe you may have disclosed Personal Information to us, please contact us
and we will remove it. If you are a consumer accessing the Website from Asia, or any
other region with laws or regulations governing personal data collection, use and
disclosure that differ from U.S. laws, your continued use of our Website or services,
which are governed by U.S. law and these terms, indicates your consent to transfer of
your information to the U.S.
12. WHAT RIGHTS CAN YOU EXERCISE IN RELATION TO YOUR PERSONAL DATA?
Based on the law applicable to the use of your Personal Data, you may have rights
that you can exercise in relation to your Personal Data. Note that in some cases we
are not required to completely comply with your request, as such rights may be
conditional or because we have to balance your rights against our rights and
obligations to process your Personal Data and to protect the rights and freedoms of
others. A number of the rights you have in relation to your Personal Data, as
applicable in the European Economic Area, the State of California, or other US or
international geographic jurisdictions, are explained below:
Right of access
You may be entitled to a copy of the Personal Data we hold about you and to learn
details about how we use it. Your Personal Data will usually be provided to you
digitally. We may require you to prove your identity before providing the requested
information.
Right to rectification
We take reasonable steps to ensure that the information we hold about you is
accurate and complete. However, if you believe this is not the case, you may have the
right to request that any incomplete or inaccurate Personal Data that we process
about you is amended.
Right to erasure
You may have the right to ask us to erase your Personal Data, for example where the
Personal Data we collected is no longer necessary for the original purpose, where
Personal Data has become obsolete or where you withdraw your consent (if we are
processing your Personal Data based on consent). However, this will need to be
balanced against other factors. For example, we may not be able comply with your
request due to certain legal or regulatory obligations.
Right to restriction of processing
You may be entitled to ask us to (temporarily) stop using your Personal Data, for
example where you think that the Personal Data we hold about you may be
inaccurate or where you think that we no longer need to use your Personal Data.
Right to data portability
You may have the right to ask that we transfer Personal Data that you have provided
to us to a third party of your choice. This right can only be exercised when you have
provided the Personal Data to us, and when we are processing that data by
automated means on the basis of your consent or in order to perform our obligations
under a contract with you.
Right to object
You may have the right to object to processing which is based on our legitimate
interests. In case of the processing of Personal Data for marketing purposes, you have
the right to object at any time. When you ask us to stop using your Personal Data for
marketing purposes, GOFO will immediately cease to use your Personal Data. For
other purposes based on our legitimate interests, we will no longer process the
Personal Data on that basis when you file an objection based on your grounds
relating to your particular situation, unless we have a compelling legitimate ground
for the processing. Note, however, that we may not be able to provide certain
services or benefits if we are unable to process the necessary Personal Data for that
purpose.
Rights relating to automated decision-making
You may have the right not to be subjected to automated decision-making, including
profiling, which produces legal effect for you or has a similar significant effect. If you
believe you have been subject to an automated decision and do not agree with the
outcome, you can contact us using the details below and ask us to review the
decision.
Right to withdraw consent
We may ask for your consent to process your Personal Data in specific cases. When
we do this, you have the right to withdraw your consent at any time. GOFO will stop
the further processing as soon as possible after the withdrawal of your consent.
However, this does not affect the lawfulness of the processing before consent was
withdrawn.
13. CALIFORNIA CONSUMERS
If you are a California resident, you can make certain requests regarding your
Personal Data. We will fulfill each of these requests per the requirements of California
law.
• You can request access to a copy of the Personal Data we have about you,
including a list of categories of your Personal Data that we have sold and a list of
categories of your Personal Data that we have shared with another company for a
business purpose.
• You can request that we delete your Personal Data.
• You can request that we stop selling your Personal Data.
More information on each of these requests is below.
Request access to Personal Data
If you make this request, which we also refer to as a Request to Access Information,
we will return to you (to the extent required by law):
○ The categories of Personal Data we have collected about you.
○ The categories of sources from which we collect your Personal Data.
○ The business or commercial purpose for collecting or selling your Personal
Data.
○ The categories of third parties with whom we share Personal Data.
○ The specific pieces of Personal Data we have collected about you.
○ A list of categories of Personal Data that we have sold, along with the category
of any other company we sold it to. Any of the categories of Personal Data that
we collect could be included in a sale to other companies, including those within
our corporate family. If we have not sold your Personal Data, we will inform you
of that fact.
○ A list of categories of Personal Data that we have disclosed for a business
purpose, along with the category of any other company we shared it with.
You can ask us to provide you with this information up to two times in a rolling
twelve-month period. When you make this request, the information provided may be
limited to Personal Data we collected about you in the previous 12 months.
Delete the Personal Data
You have the right to ask that we delete your Personal Data. Once we receive a
request, we will delete the Personal Data (to the extent required by law) we hold
about you as of the date of your request from our records and direct any service
providers to do the same. In some cases, deletion may be accomplished through de-
identification of the information. Choosing to delete your Personal Data may impact
your ability to use our websites and online features, including closure of your online
account.
Stop Selling the Personal Data
In the twelve months prior to the effective date of this Statement, we has not sold
any personal information of consumers, as those terms are defined under the
California Consumer Privacy Act.
No Discrimination
We will not discriminate against you for exercising your rights. This generally means
we will not deny you using our services, provide a different level or quality of our
services. Please know, if you ask us to delete your information, it may impact your
experience with us, and you may not be able to participate in certain services which
require usage of your Personal Data to function.
Shine the light law
California Civil Code Section 1798.83, also known as the “Shine The Light” law,
permits our users who are California residents to request and obtain from us, once a
year and free of charge, information about categories of personal data (if any) we
disclosed to third parties for direct marketing purposes and the names and addresses
of all third parties with which we shared personal information in the immediately
preceding calendar year. If you are a California resident and would like to make such
a request, please submit your request in writing to us using the contact information
provided at the top of this Privacy Statement.
CHILDREN’S PRIVACY
Our Service is not meant for, and should not be accessed or used by, anyone under
the age of 18. Any Personal Information submitted pertaining to a child under the
age of 18 must be explicitly consented to by that child’s parent or legal guardian.
We do not knowingly collect Personal Information from anyone under the age of 18.
If you are a parent or guardian and you are aware that your child has provided us
with Personal Information, please contact us. If we become aware that we have
collected Personal Information from anyone under the age of 18 without verification
of parental consent, we take steps to remove that information from our servers.
LINKS TO OTHER WEBSITES
Our Service may contain links to other websites that are not operated by us. If you
click on a third-party link, you will be directed to that third-party’s site. We strongly
advise you to review the Privacy Policy of every site you visit. We have no control over
and assume no responsibility for the content, privacy policies or practices of any
third-party sites or services.
14. WHAT IF YOU HAVE OTHER QUESTIONS OR COMPLIANS?
Questions or complaints regarding the processing of your Personal Data can be
directed to GOFO by using the contact information as provided at the top of this
Privacy Statement.
You also have the right to lodge a complaint with the competent data protection
authority in the jurisdiction where you work, where you live or where an alleged
infringement takes place.
15. HOW WILL THIS PRIVACY STATMENT BE UPDATED?
GOFO may update this Privacy Statement from time to time. If an amendment will
have a serious impact, GOFO will endeavor to actively inform you about such
amendments. GOFO will publish an up -to-date Privacy Statement on the Websites at
all times indicating the latest amendments.
16. CONTACT US
If you have any questions about this Privacy Policy, you can contact us by email at:
dpo@gofoexpress.com
GOFO maintains strict privacy policies to protect the personal information of our
users obtained for text messagecominunications. This information is never sold,
rented, released, or traded to others without prior consent or legal obligation. Any
sharing of information with third parties is solely for the purpose of fulfilling the
organization's obligations to the user. We quarantee that it wil never be shared with
third parties for marketing purposes.
Text Message Opt-Out: lf you are receiving text messages from us and wish to stop
receiving them, simply respond with either “STOP" or“UNSUBSCRlBE” to the
number from which you received the message.